Latest Email Marketing Blogs

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31st May 2021
TouchBasePro POPI Act Guidance

So, what’s the story with POPI?

As of July 2020, the majority of the Protection of Personal Information Act of 2013 (“POPI”), South Africa’s equivalent of the EU GDPR, came into effect. […]
25th May 2021
TouchBasePro Impact of POPI

The impact of POPI on your email marketing

This year, on the 1st of July, to be exact, the provisions of the Protection of Personal Information Act take effect in South Africa. Namely. The […]
13th May 2021
TouchBasePro Database Growth & POPIA

Growing your database under the POPI Act

Database growth is something that every digital marketer is going to strive for. It stands to reason, the more fish in your sea, the more likely […]
6th May 2021
TouchBasePro Email Regulations

The importance of email regulations

POPIA, the word on everyone’s lips at the moment. POPIA will come into effect on the 1st of July 2021 and while we are all focused […]
25th March 2021
TouchBasePrro Importance of Email

The importance of email marketing

It seems like the entire world has suddenly moved online. Especially in a world struggling with a pandemic and a need to do things online, everyone […]
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