Latest Email Marketing Blogs

21st September 2021
TouchBasePro ESP Deliverability

Why it is important for your email service provider to handle deliverability?

Deliverability… one of the cornerstones to your email campaign success. As email marketing experts at TouchBasePro, ensuring the deliverability of your campaign is one of our […]
31st May 2021
TouchBasePro POPI Act Guidance

So, what’s the story with POPI?

As of July 2020, the majority of the Protection of Personal Information Act of 2013 (“POPI”), South Africa’s equivalent of the EU GDPR, came into effect. […]
25th May 2021
TouchBasePro Impact of POPI

The impact of POPI on your email marketing

This year, on the 1st of July, to be exact, the provisions of the Protection of Personal Information Act take effect in South Africa. Namely. The […]