Latest Email Marketing Blogs

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30th January 2017
Daily Maverick Featured Images 3

The Daily Maverick: Beating Conventional Wisdom with a Stick

When Daily Maverick moved their email marketing to TouchBasePro, they got a 4% increase in Open Rate, as well as an 18% increase in Click Rate. In our latest case study, we find out why they chose TouchBasePro.
27th October 2016
call-to-action

Get Subscribers Clicking with the Perfectly Gift-Wrapped Call To Action

A call-to-action is arguably the most important part of your email campaign. It’s even more important for your holiday email campaigns. Learn how you can create the perfectly gift-wrapped Call To Action.
27th October 2016
holiday campaign

5 Holiday Campaigns You Should Be Sending

There are so many different types of campaigns you could be sending that capitalise on the holiday season. If you’re not sure where to start, read on.
25th October 2016
Holiday Email Marketing Tips

15 Subject Line ideas to make your holiday marketing shine

Customers and retailers alike are already preparing for the holiday season, and so should you! Check our 15 subject line ideas to get you started.
23rd September 2016
dynamic content example

Here’s Why You Should Be Using Dynamic Content

Personalising your email campaigns has a massive impact on your campaign’s engagement. Dynamic Content can help you do that.
23rd September 2016
Google Analytics

Integrate your TouchBasePro emails with Google Analytics

Even though TouchBasePro’s reporting has many great features, sometimes you might want a little bit more. If that’s the case, then you might be interested to learn that TouchBasePro can link in with your Google Analytics to give your reports a whole new dimension.
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