Latest Email Marketing Blogs

17th November 2020
TouchBasePro Email Database

3 Ways to boost your segmentation strategy

Did you know, by making use of segmentation in your email marketing campaigns you can increase your revenue by more than 50%, your open rate by […]
20th August 2020
What kind of emails to send in each phase of the customeImplement the 5 primary stages of the customer lifecycle strategy like a pro. r lifecycle

Implement the 5 primary stages of the customer lifecycle strategy like a pro.

Looking back at our blog, Making the Customer Lifecycle & Customer Lifetime Value more human, it is important to ensure you successfully lead your customers through the 5 […]
14th May 2020
Email Automations

Communicate at the right time with automation

It is said that the goal of any marketing effort is to get the right message to the right person at the right time. It is also […]
28th November 2019

The 411 on Transactional Emails

Transactional emails are automated messages, triggered to send on-demand by specific interactions on your website or application. These emails are triggered to send by events that […]
11th September 2019

Meet Shaylin Naidoo

As TouchBasePro grows and moves on to new heights, so does our team! We’re proud to welcome Shaylin, our new Business Development Consultant.  Shay comes with […]